Santosh Deshmukh is an accomplished professional with over 20 years of experience in the automobile industry. He has worked with leading automobile manufacturers both in the domestic and international markets in various functions such as Marketing, Product and Brand Management, Sales, Process Management, technical Support, Channel Management and Customer Service. Santosh has an Engineering degree in Automobile Engineering from M.H. Saboo Siddik College Of Engineering and a Masters degree in Marketing Management from K.J. Somaiya Institute Of Management Studies and Research. He has also studied Executive Management in Innovation Management at HEC Paris.

Santosh started his career in the Technical Support function with a multinational automobile brand in the Middle East before returning to India where he led teams responsible for regional Customer Service process management. After gaining extensive experience with products, technical and customer management, Santosh got into Marketing function where he handled Product Planning and Brand Management for the Utility Vehicles range of Tata Motors (Safari, Aria, Sumo, Xenon XT & Venture brands). Currently, Santosh is leading the Marketing team at Piaggio Vehicles Pvt Ltd., where he is responsible for launching and managing iconic global premium 2 wheeler brands "Vespa" and "Aprilia".

Santosh possesses multiple specialties such as Brand/Product Management, Strategic Product Planning, Market Research, Market Segmentation, Product Development, Product Lifecycle Management, Product Bench-marking& Definition, Product Line Rationalization, Customer Satisfaction, Creative & Media Management, among others.