Jeff Jacobs is a highly accomplished innovation and consumer insights professional with over two decades of experience. With a focus on creating and selling new data types, methodologies, and analytics, Jacobs has helped shape hundreds of innovations for CPG companies globally. He has held key leadership positions in both CPG companies and insights providers, driving sales and activation of market intelligence and research spending. Jacobs has been credited with creating a new global sales forecasting offer and digital media model at Ipsos and leading innovation programs for two major products that generated over $50MM each at Clorox and Henkel. He is currently the SVP Client Engagement at Coherency and has previously held positions at Quri, QuantiView, Ipsos, The Clorox Company, Henkel Corporation, and BASES/Vantis. Jacobs studied MBA in Marketing and Entrepreneurship at the University of Arizona Eller MBA Programs and BA in Economics at Claremont McKenna College with an additional study in International Economics at the University of Warwick.