Ben Rogers, a seasoned executive with over two decades of experience in market research, advertising, and technology sectors, has been appointed President of Platform & Technology Clients at National Research Group. Prior to joining NRG, Ben served as EVP, Head of West Region, and Media Development Service Line at Ipsos, where he was responsible for leading the company's West Coast operations and overseeing the development of media research services. Before joining Ipsos, Ben held senior leadership positions at Synovate, TNS Global, GfK, NOP World, and Ziff-Davis Publishing, where he honed his skills in client management, business development, and research methodologies.

During his career, Ben has worked with several global brands, including Microsoft, and has led research projects on various topics, such as consumer behavior, advertising effectiveness, brand equity, and media consumption. Ben's expertise in technology and media research has enabled him to provide valuable insights and counsel to clients in the technology, media, and advertising industries.