Hristo Vassilev is an accomplished digital marketing strategist with extensive experience working with globally recognized brands such as adidas, Reebok, Intuit, and Sonos. He specializes in paid media and analytics, with a focus on delivering targeted marketing campaigns that drive business growth. Vassilev has worked as a researcher for high-profile writers Tim Ferriss and Ryan Holiday, leveraging his insights to develop innovative marketing and media strategies.

Vassilev's academic background includes a bachelor's degree in economics and marketing from McGill University, where he also served as a research assistant. He continued his education with an exchange semester at the National University of Singapore.

Throughout his professional career, Vassilev has held several leadership positions, including director of marketing for Tim Ferriss Enterprises. He has also worked as a paid media and analytics specialist at iProspect, a research and marketing professional at Brass Check, a digital strategist focused on analytics at Nurun, and a web performance consultant at Parkour3.

In addition to his extensive career experience, Vassilev has served as a staff photographer for The Bull & Bear and Leacock's Online Magazine. He co-founded Line Skis Bulgaria and was Vice President of the McGill Entrepreneurs' Society.