Paul Jacobs is a modern marketer with a focus on customer-first orientation. He is a true digital native, comfortable managing marketing, product development, and digital transformation programs. He has gained valuable experience by telling compelling brand stories and understanding user behavior. Paul firmly believes in moving beyond divisive online/offline strategies and utilizing data to personalize brand interactions on all platforms. He seeks to bring strong marketers and partners to his endeavor to position the travel industry for the new opportunities that lie ahead. Paul earned a Bachelor of Science degree in Management, Entrepreneurship, and Marketing from Bentley University. In addition, he studied abroad in Florence, Italy, at Lorenzo de Medici. Paul has held several leadership roles, including Senior Vice President, Marketing & CX at Flight Centre Travel Group, The Americas, General Manager, Digital at Flight Centre Travel Group, The Americas, Senior Vice President, Marketing at StudentUniverse, Vice President, Marketing at WeHostels, and Director, Business Development at StudentUniverse.