Alex Bannister

Alex Bannister is a seasoned professional with a strong background in leadership, innovation, and strategic partnering at Nationwide Building Society. He specializes in seeking innovative solutions to business challenges by collaborating with external partners. Alex also manages Nationwide's Venture Fund, overseeing a growing portfolio of early-stage companies that the organization has invested in for future growth.

Previously, Alex held various key roles at Nationwide, including Director of Insight, Head of Customer Data & Insight, Head of Banking, Senior Product Marketing Controller, Group Strategist, Group Chief Economist, and UK Economist. He also worked as an International Economist at Oxford Economic Forecasting. Throughout his career, Alex has excelled in areas such as customer strategy development, consumer segmentation, market research, and CRM leadership. He has a proven track record in delivering banking, credit card, and savings product strategies.

Alex's expertise extends to venturing, customer data ownership, direct marketing, economic analysis, project delivery, IT transformation, and strategic planning. He has a wealth of experience in 1-2-1 communications across various channels and has appeared regularly on major media outlets like BBC TV & Radio, SKY, and prominent UK press, providing insights on the economy and personal financial markets. Alex's proficiency in areas such as product marketing, P&L management, and strategic partnering make him a valuable asset in the business world.

Alex Bannister completed his MSc at the University of Warwick and his BA at London Metropolitan University. He has also contributed to the academic community by serving as a Governor at Faringdon Academy of Schools. Alex's dedication to driving innovation, fostering partnerships, and leveraging data insights underscores his commitment to advancing business objectives and achieving sustainable growth in dynamic market environments.