Tammara Anderton
Tammara Anderton
Tammara Anderton is a seasoned brand strategist and business developer with 20+ years of experience working with a diverse range of companies in various industries. She has a proven track record of generating revenue for Fortune 500, publicly traded multinational, not-for-profit, government agency, and start-up companies. Anderton's expertise spans across information technology, software, commercial aerospace, financial service, healthcare, mobile telecommunication, biotechnology, pharmaceutical, semiconductor, energy, and not-for-profit sectors.
Tammara has held several executive positions throughout her professional career, including Vice President of Marketing & Business Development at Spaceport America, Vice President, Global Marketing at CellTrust Corp., and Vice President, Communication at AO Foundation, to name a few. She was also a Managing Director at OTM Brand Zurich and Global Communication Manager, Member of Executive Committee, and International Account Director at BPS/Unaxis, now Oerlikon, proving her competency as a leader and brand transformer.
At Anderton Boyd, Tammara co-founded a global brand strategy and storytelling consultancy. She specializes in helping brands with brand transformation, global brand strategy and management, go-to-market strategy, business development, brand repositioning, co-branded partnerships, brand experience, sustainability communications, SA8000, social responsibility, global integrated marketing strategy, corporate communication, thought-leadership, public relations strategy, media/analyst/investor and stakeholder relations, global marketing campaigns, cross-sector partnerships, sponsorships, and employee brand. Anderton earned her degree from INSEAD.