Kellogg Graduate School of Management

The College of New Jersey

CEO and Co Founder at Octillion  at Octillion Media, LLC and CEO at GABBCON/LA TV and Innovation Week. Volunteer Firefighter and EMT, Traveler, Foodie,

Los Angeles, California, United States

Octillion, LLC

Chief Executive Officer

CEO and Co Founder at Octillion

CEO and Co-Founder of Sublime.Kitchen a new premium edibles company focused on the vey best confections and pastries the industry has seen. In partnership with World Chocolate Master, Marijn Coertjens, we expect to take the edibles industry by storm by introducing an entirely new level of edibles the industry has yet to see.

Sublime Kitchen, Sublime Edibles

CEO and Co-Founder

Full service advertising agency and advisory serving the Cannabis, Blockchain and Sports Betting Industries.

Creativity By Design

Managing Partner and Founder

LA TV and Innovation Week

Founder

Vuulr

Advisor

AdLedger

Founding Board Member

mKues bridges the gap between television and mobile devices, invisibly

mKues are:

- used by TV & Film Producers to fund production, while keeping content genuine
- used by Viewers to seamlessly connect with brands & purchase products
- used by Brands to leverage the “I gotta have it !” shopping opportunity & gain unprecedented advanced analytics

- mKues is already patented in the U.S.]

mKues

Board Member

All media will be transacted digitally in the future and most  will be 'audience based ’ in the very near future. GABBCON (Global Audience Based Buying Conference and Consultancy), is challenging the status quo. We have gathered a group of leaders from across the industry to develop a working glossary for audience buying and technical standards for emerging digital channels including TV, OTT, DOOH and Audio.

As the media and adtech community race to audience based buying, GABBCON, will provide education, consulting, standards and content on the topics of audience buying, addressable TV, advanced TV, measurement and premium video, DOOH, Audio, display and mobile up to and including sales and management training, agency and vendor selection,  ad-tech stack analysis, investment diligence and support + more.

Please attend one of our upcoming events and join the conversation about audience based buying or contact us about bespoke events or for consulting services on the topics which may include  audience based buying in TV, video, audio, DOOH, programmatic TV,  and addressable TV.

We will help help your organization lead and challenge yourselves to be better. From GDPR  to sales and management training, to vendor selection and implementation, meeting setting and interactions, custom client event management, ICO events, etc., let GABBCON and our team of experts in all things audience guide you forward to success.

GABBCON

CEO, Co-Founder

The Community Emergency Response Team (CERT) Program educates people about disaster preparedness for hazards that may impact their area and trains them in basic disaster response skills, such as fire safety, light search and rescue, team organization, and disaster medical operations. Using the training learned in the classroom and during exercises, CERT members can assist others in their neighborhood or workplace following an event when professional responders are not immediately available to help. CERT members also are encouraged to support emergency response agencies by taking a more active role in emergency preparedness projects in their community.

The City of Manhattan Beach

CERT Member/EMR

Executive Forum Members are highly knowledgeable individuals who are leaders in their industry.

The Executive Forum consists of a wide range of accomplished professionals from the United States and abroad who hold positions such as:

Executives
Managers
Researchers  Professors
Lawyers
Doctors
Engineers  Consultants
Technologists
Analysts

The industries in which Executive Forum Members specialize are extremely varied. A sample of industries represented in the Executive Forum include:

Advertising
Aerospace & Defense
Banking
Broadcast TV
Cable
Casinos & Gaming
Chemicals
Computer Hardware & Software
Consumer Products & Services
Energy & Utilities
Environmental Services  Financial Services
Healthcare
Industrial Manufacturing
Medical/Medical Devices
Metals & Mining Other
Pharmaceuticals
Real Estate
Retail
Security Products & Services
Semiconductors
Telecommunications
Transportation
Wireless & Wireline Services

Executive Forum Member

MAD Network

Omaze

The Trade Desk, Inc.

General Manager Advanced/Programmatic TV

Gabe Greenberg, 19-year media sales and marketing veteran, serves as Delivery Agent’s Chief Strategy Officer responsible for the company’s sales and marketing. Mr. Greenberg has spent his entire professional career focusing on media sales and marketing with experience spanning across all form factors. Mr. Greenberg has delivered more than $1BN in media revenue during his career.

Delivery Agent is listed as Inc 500 #1 Private Media Company.

Delivery Agent

Chief Strategy Officer, EVP

Post RLH Equity investment, served as CSO for RGM Group, responsible for strategic sales, marketing and product development.

RGM Group LLC expanded operations from North America to include UK through our partnership with OpenTable.

Developed new ad solutions resulting in multi-million dollar on and offline marketing programs with clients including Kia, Chase, Jaguar, Capital One and Lexus among others.

RGM Group LLC

Chief Strategy Officer

As Chief Revenue Officer, will oversee all sales, marketing and other strategic relationships across RGM Group's business' including RGM Alliance, OpenTable, MenuPages,  JustLuxe and RGM Creative.

In his tenure with RGM Gabe has developed new form factors resulting in individual revenue contribution of nearly $30MM, (Two-year $25MM program from financial services client) and
established a New York and San Francisco team.

RGM Group

Chief Revenue Officer

Microsoft

Head of Social and Emerging Media, US CMO

As the Director, Digital Marketing, North American Central Marketing Group at Microsoft, Gabe Greenberg lead the Social and Emerging Media practice managing a team whose role and purpose was to advance digital innovation, foster and improve digital effectiveness, and deliver digital solutions at scale across North America.

Gabe  Greenberg was focused on the following areas;

-  Lead the Digital Marketing Leadership Team for Microsoft,  focused on the incubation and innovation of new digital form factors.
-  Enhance Microsoft's digital competence across paid, earned and owned media channels.
-  Subject matter expert in Social Media (Governance, listening, engagement and measurement), Emerging Media (planning, buying, innovation and scale), Mobile (applications, sites, gaming, augmented reality, extensions into digital and offline leveraging tag and other assets), Relationship Marketing, Audience Planning/Advanced Targeting (content targeting, personalization and data targeting), DSP/Digital Media and Video (digital events simulcast, snackable videos, video advertising).

In his tenure at Microsoft, Gabe Greenberg had many key accomplishments which include;
-  Launching Marketing Excellence Programs for North America  focused on Mobile, Gaming, Contextual Targeting and Social Media. The events featured external  C-Level thought leadership from Dell, SAP,  Zynga, Electronic Arts, Greycroft Partners, Sprinklr, Mojiva, Vibrant Media, Facebook, iConMobile, Buddy Media, LinkedIn, BigFuel, ESPN, Meteor, GetJar and Jumptap.
-  Gabe Greenberg landed an sCRM platform and governance that was later rolled out globally forever changing the way SOME is used at Microsoft.

Gabe and his team won a DIVA award for their snackable video form factor from DM2Pro campaign in November 10'.

Senior Marketing Management, North America

As the SVP, Global Strategic Relationships, Vibrant Media Gabe Greenberg oversaw global client and agency relationships for the Retail and Auto channels, including sales, marketing and operations.

Gabe Greenberg consulted with peers in the automotive and retail marketing communities to help achieve higher ROI and better overall relevance and performance from online media campaigns.
Gabe helped Vibrant grow revenue by over 1500% and delivered full year media up-fronts despite  category bankruptcies and depressed spending.

Vibrant Media

Senior Vice President  Global Strategic Relations

Vice President Strategic Relationships

Gabe Greenberg joined Autobytel through the acquisition of <a href="http://Car.com">Car.com</a>.

Gabe Greenberg managed the development of the Autobytel Direct brand as well as its successful sales and marketing rollout, eventually delivering $30 Million in new revenue.

When he resigned from Autobytel Gabe Greenberg developed a market leading brand with active business relationships from 34 of 36 auto brands.  Autobytel Direct is still recognized as the market leader in automotive direct marketing.

Car.com - Autobytel

Director Direct Marketing Sales and Operations

<a href="http://Car.com">Car.com</a> was acquired by Autobytel in April 2004. I joined the Autobytel team as part of this transition.