Southern Methodist University - Cox School of Business

US and Canada Sales Manager at Rain Bird

Frisco, Texas, United States

Responsible for growing Rain Bird sales and share in the US and Canadian markets through the distribution channel.

Rain Bird

US and Canada Sales Manager

Responsible for growing Rain Bird Turf product sales in the Florida, Midwest, Rockies, Southeast, Southwest and South markets through the leadership of a team of Distributor Managers.

Regional Sales Manager, Distributors Central US

Manage the Distributor Network in North Texas and Oklahoma.

Distributor Manager

Contractor Account Manager

Recruited by Del Laboratories as part of the Wal-Mart Sales Team.  Increased brand shares, distribution, profits and sales in Wal-Mart,  developed strategies and support plans and provided an open sharing environment on new ideas, concepts and success stories with the team.

Coty Inc.

National Account Manager - Wal-Mart

Recruited by the Albertsons Team to work with the Team Leader on strategic planning and sales for Albertsons corporate and three divisional offices.  Some key objectives were to strengthen Adams brand shares, category presence, profits and sales in Albertsons that benefited from my previous Business Information Specialist role on the Wal-Mart Team.  Successes include reducing diverter purchases by over 50% vs. prior quarter, promotions with lifts of over 300% using 30:30 co-op radio and increasing sales per point of distribution in Q2 2003 vs. Q2 2002.

Cadbury Adams

Key Account Manager

Recruited by the Wal-Mart Team to work with the Team Leader and National Account Manager on analysis and strategic planning for Wal-Mart.  In cooperation with Wal-Mart’s department 82 (Front-End Impulse Merchandising) and 40 (Analgesics & Upper Respiratory) buyers created and executed several innovative successful merchandising in-store tests.

Wal*Mart Business Senior Analyst

- Analyzed the profitability of custom rack display programs and negotiate contracts with key accounts.

Ashley Reed