Martijn van Balken is a seasoned professional with 20+ years of experience in product development and COO level management. He has a proven track record of driving success, having worked for large companies like AWS Elemental and Sky, as well as co-founding his own start-up, VoetbalTV. His educational background includes a Bachelor of Science in Industrial Product Design Engineering from The Hague University of Applied Sciences and a Master of Science in Digital TV Management & Production from the University of Brighton.

Van Balken's expertise lies in product development, international product marketing, digital TV, and advertising. He has also worked in senior management roles with a focus on VOD, Horizon, and iTV product development. He is known for his ability to lead by example and focus on actual results, while maintaining a no-nonsense approach. His interests include discovering the unknown and always continuing his learning journey.