Grant High School

Master's Degree at Excelsior College

Excelsior College

CMO at FixedOPS Marketing

Scappoose, Oregon

I was hired to help this startup build the marketing department from the ground up, which is a specialty of mine. Heavily funded or not. Investors or not - I can build the marketing and sales department from scratch with many or very few resources. One year in, this company has surpassed 100 clients! And, that includes economic and COVID hiccups along the <a href="http://way.www.fixedopsmarketing.com">way.www.fixedopsmarketing.com</a>

FixedOPS Marketing

Chief Marketing Officer

I'm currently work on a very limited basis with small businesses and real estate agents to build and launch their marketing plans. My main priorities are to:- Build marketing plans from the ground up. This includes major initiatives like PPC advertising launches, digital marketing campaigns, and website building and development.- Design marketing plans, ROI and outcomes, lead generation, digital marketing, PPC, real estate branding and recruiting, lead generation, year after year marketing department KPI, and much more, from the ground up.- Support brokers and small businesses on an individual basis in marketing best practices training, which includes training on social media marketing, digital marketing campaigns, PPC (mainly Google AdWords and Facebook advertising), branding and best practices, email marketing campaigns, remarketing, conversions, analytics, website building and development, content and seo methodology, one-click workflows, and anything and everything else related to digital marketing.

Self-Employed

Digital Marketing Consultant

I worked as the marketing director for LINBIT, helping the global marketing team define and produce outcomes and expectations for the LINBIT DRBD and LINSTOR products and brand.

LINBIT

Director of Marketing

I was asked to build and run the NW Oregon and SW Washington marketing department for Cascade Sotheby's. This is the 4th marketing department I've worked to develop. At Cascade Sotheby's International Realty, my four main initiatives were to:1. Build and develop the marketing department for NW Oregon, SW Washington, and the Oregon coast.2. Develop, launch, implement, and scale a digital marketing program to be scaled across all CSIR broker/agents.3. Create the corporate digital marketing plan in the effort to increase leads, conversions, brand awareness and recruiting regionally.4. Create one on one and classroom training presentations for brokers with the goals of teaching them how to build, develop and launch their digital marketing campaigning, which includes everything from PPC, lead generation and warmth to FB advertising, to social media marketing to email marketing, to one-click workflows for lead generation.Growing the regional marketing department, my goals were to increase brand awareness, acquire more listings, buyers and sellers, and help the network of brokers succeed and grow.

Cascade Sotheby's International Realty

NW Oregon/SW Washington Marketing Manager

- Social Media Manager~ Operate the Eleete media platform~ Operate the agent media platform~ Launch individual agent Social Media Platforms~ Cloud Services Oversight:   ~CRM   ~Document Management   ~Microsoft~ IT Oversight / Light Point~  Webmaster for Eleete Real Estate and oversite of agent sites~ Eleete Lounge Technology~ Systems Trainer for agents including development of training materials

ELEETE Real Estate

Director of Social Media and IT

I'm responsible for building and optimizing the member/donor experience as well as leading the organizational effort to build innovative technology-oriented engagement. I'm involved in planning, developing and executing of digital strategies and campaigns across all digital touch-points.    ~Manage, plan, develop and execute digital communications across all media platforms: website, webinars, direct mail campaigns, drip campaigns and magazine.    ~Nourish our corporate members and donors while also building relationships with the tinnitus community at large.    ~Lead digital marketing efforts designed to drive traffic to the website, social media channels and generally increase visibility.    ~Coordinate eblasts, surveys, donor campaigns as well as monitor, measure and analyze campaign performance analytics.    ~Work closely with the database team to ensure activity is properly fulfilled, accounted for and reported in the contacts database to ensure updated and accurate information and personalization for all communications.    ~Act as liaison with the IT vendor team to update the website and coordinate the integration between the website and the database.    ~Support web-based activities, public relations and social media relative to webinars, conferences, fundraising events and support groups.     ~Establish relationships with researchers, organizations, universities, government agencies and other credible sources for cutting edge releases of information across digital channels.    ~Lead the generation of online content that engages audience segments and leads to measurable action.    ~Assist staff with digital communications and other programmatic projects as necessary.    ~Manage all media contacts and relationships.

American Tinnitus Association

Corporate and Donor Relations Manager/Digital Marketing Strategist

- Manage the marketing department and team; including organizing and implementing short and long-term goals with the marketing team- Responsible for designing/executing creative and professional marketing material consistent with SBI brand strategy and sales efforts - Develop marketing strategy based on marketing budget and outcomes- Create campaigns that engage customers, increase communication, and stimulate new connections- Rebrand a host of products for introduction to new industries - Manage all recruiting for the company- Be being an active partner in the growth of the company- High quality design and implementation of web, print, copy, and advertising media- Write HTML/CSS and layered email broadcasts to use in online CRM Tool- Advertising marketing: design, writing, tracking, reporting, qualifying- Responsible for all ERP software marketing initiatives- Tradeshow exhibitions, networking and relationship building within the horticulture/big retail industries- Facilitate growth, sales, and marketing strategies - Increase revenue generation, Reduce costs- Leverage data and analytics to drive insights- Modify or redirect business intelligence strategy- Oversee and direct the efforts of the marketing team- Develop segmentation, competitive analysis/market intelligence, prospecting, lead generation, product and market development, pricing, promotions, communications and budgets, sales force effectiveness, strategic planning, services units and revenue retention and growth- Oversee the development of new products- Create product roadmap- Develop and measure key metrics around the business including user acquisition, conversion rates, engagement rates, satisfaction and renewal rates (Google AdWords & other products)- Manage social media marketing, email marketing campaigns, newsletters

SBI Software

Marketing Director

- Experienced in copywriting, editing, interviewing, technical writing, ad copy, website copy…      o	   Business Letters      o	   Sales Promotion Material      o	   Press Releases      o	   Newsletters      o	   Marketing Brochures      o	   Corporate Writing      o	   Business Letters      o	   Technical Manuals      o	   Annual Reports      o	   Corporate Profiles•	Multi-published in many local newspapers: <a href="http://www.charitysportfolio.xn--com-up0a">www.charitysportfolio.com•</a>	Retained notable clientele and worked with high-profile individuals effectively (i.e. lawyers, advertising firms, medical facilities, etc.)•	Co-Produced/Produced Oregon Public Broadcasting’s “Think Out Loud” radio show•	Experienced in media relations, media inquiries, and communicating to journalists•	Revitalized <a href="http://www.macslist.org">www.macslist.org</a> blog for one of my top clients•	Grew this small business from $0 to $45,000 a year working part time

Freelance Journalism, Website Building, and Writing

Self-Employed as a Freelance Journalist & Writer

- Record case history, weight, temperature and other details•	Restrain and stabilize animals during examination and treatment•	Trim nails, express anal glands, remove sutures and perform other routine procedures•	Administer medications, vaccines, and treatments prescribed by a veterinarian•	Provide basic education on animal care, nutrition and medical conditions•	Teach clients how to administer medicines at home•	Recommend products for optimal wellness, such as vitamins, supplements, dental cleaning, flea control, geriatric care and dietary measures•	Maintain animal records and billing information•	Order, organize, label and restock supplies and pet foods•	Train new employees•	Schedule appointments•	Greet customers•	Prepare invoices•	Discharge patients•	Follow up with clients•	Preparing animals for exams or surgery•	Giving animals nursing care or first aid•	Collecting and test lab samples•	Taking and developing X-rays

Sorrento Animal Hospital

Veterinary Technician

For many years I worked to build the marketing department from the ground up with the great lawyer, Jeff Babener, as his Marketing Director. The Babener Law Firm grew to be world-recognized in the industry. Mr. Babener left a positive and motivational impression on all whom he came in contact with over the years. Mr. Babener has since passed away in early 2020. I am proud of the work we did together and grateful we were able to work together all of those years and the mentorship he provided me in my career along the way.

Babener & Associates

- Monitor (manage) front desk personnel, organize activities with housekeeping, and maintain calm in a chaotic environment~ Provide quality service to all individuals~ Serve as a frontline resource ~ Communicate, and uphold, policies and procedures; including paperwork, conference room reservations, equipment check-out, VIP registration, etc.~ Perform opening and closing duties of physical office (lock/unlock doors, desks, batch in and out, etc.)~ Fulfill office functions: answer phones, respond to emails, distribute mail, tidy office space, organize workroom, data entry, copying and filing~ Receive payment/process payments (cash handling)~ Answer central telephone system and direct calls accordingly~ Receive the public and answers questions, in-person and by telephone; respond to inquiries from employees, citizens and others, and refers when necessary, to the appropriate person, official or department~ Manage accurate accounting of all rooms~ Provide guests with room keys and call for bellboys~ Take reservations over the telephone, through emails and in person~ Answer queries regarding the hotel’s services, charges, dining facilities, sports facilities and travel directions~ Refer guests to appropriate departments to resolve complaints or provide suggestions~Balance cash at the end of the shift and generate accounting reports for the benefit of the next shift

Charity Prater

Charity Prater