Wayne State University

New York University

Michigan State University

West Bloomfield High School

Marketing and Brand Management Professional

Detroit, Michigan, United States

- Ambassador with 90,000+ followers on Poshmark, an online retail site and shopping app•	Proficient in sourcing inventory and negotiating competitive pricing to increase sales•	Recognized as one of Poshmark’s “Top Sellers” and received Ambassador status within the first 6 months•	Creates dynamic content and photography, resulting in frequent sales•	Receives consistent 5-star ratings from buyers •	Maintains meticulous cost/sales records •	Hosts and coordinates local events in the Metro Detroit area as well as virtually nationwide•	Manages a popular Instagram with over 8,500 followers

Poshmark

Ambassador

Creative Artist Agency-Global Brands Management Group, formerly TLC - The Licensing Company <a href="https://www.tlc.internationalI">https://www.tlc.internationalI</a> managed marketing and product development for the Fiat-Chrysler Brands (Chrysler, Dodge, Ram, Jeep, Jeep Spirit, JXP, J is for Jeep Brand)CAA-GBG Global Brand Management Group is the world’s largest brand management company and a joint venture between Global Brands Group Holding Limited (GBG) and Creative Artists Agency (CAA). The new venture combines the resources and licensing expertise of leading entertainment and sports agency CAA with Global Brands’ international Brand Management Group. <a href="http://www.caa-gbg.com">http://www.caa-gbg.com</a>

CAA-GBG Global Brand Management Group

Global Marketing Specialist

- Managed daily print and digital ad schedule for various publications, ensuring that all creative materials were delivered on time• Handled internal corporate communication for social media, knowledge communities, Yammer and AIAInsider• Helped to coordinate and advertise for AIA’s National Convention in Atlanta with Bill Clinton as the keynote speaker

The American Institute of Architects (AIA)

Interim Marketing Manager

- Member of Chrysler's Young Professional Management Club• Provided a millenial perspective to the Product Planning group• Researched car trends for the future • Received training on  mTab database; able to do market research, decipher data and make charts accordingly• Assisted with the development of the Truck Vision Portfolio     -developed key demographic analysis relative to the entire truck market to better understand the customer, create insights and enhance the strategic discussion of future product.     -created several demographic data cuts focusing on age, income, lifestyle and usage of towing/horsepower analysis• Completed analysis for the UV Vision Portfolio     -created several data cuts focusing on UV segmentation data• Assisted with the development of the Wrangler Start Concept Gate     -created several demographic data cuts focusing on age, income, lifestage, purchase/rejection reasons, cross shopping consideration and global competitors• Developed competitive intelligence timeline for all OEM's in form of chicklet charts for the Product Strategy Team Meeting• Explored opportunities at Chrysler, experienced their products and company culture• Test drove Chrysler Group vehicles for evaluation• Attended Sergio Marchionne's Intern Closing Event, Product Planning Ride & Drive Event, Chrysler Townhall event and various intern, professional and social events

Chrysler

MBA Product Portfolio Planning Intern

- Graduate Assistant for Marketing Professor Abhi Guha (Fall 2013)- Assisted with tasks related to core marketing courses for graduate and undergrad students- Completed research and powerpoint presentations• Worked with Professor John Heinrichs to consult on the promotion of a new Post Baccalaureate Program in Information Systems Management and also to increase the Business School's social media presence-Created, managed and monitored posts for Wayne State Business School’s social media channels via Hubspot -Increased WSU Business School's reach by 2.5x-Wrote blog posts for the Wayne State Business School website and the "Biz Blog"• Director of Student Relations for the newly founded Wayne State Chapter of the Society for Human Resource Management (SHRM)

MBA student

<a href="http://www.cengage.comI">www.cengage.comI</a> worked for Cengage Learning, the world leader in e-research and educational publishing for libraries, schools and businesses.•	Global Permissions employee in the Rights Acquisition department, responsible for managing project rights and permissions for over 1000 Gale projects to date reducing exposure to lawsuits and claims•       Acquired the appropriate permission/documentation from all rights holders prior to print and publication•	Managed a team of 20-25 freelance staff and vendors•	Eliminated downtime and redundancy by communicating daily with editors, fulfillment and freelance staff to manage projects efficiently from start to close•	Proficient at budgeting, negotiating fees and processing payments saving company dollars•	Evaluated and helped to improve accuracy of the Cengage Rights Management database •	Worked on the following publications including but not limited to Contemporary Literary Criticism, Issues that Concern You, Opposing Viewpoints, LitFinder, Novels for Students, Nineteenth Century Literature, Perspectives on Diseases, Current Controversies, Classical and Medieval Literature, Short Story Criticism, Drama Criticism, Social Issues in Literature, Constitutional Amendments, Global Viewpoints, Children's Literature Review, Issues on Trial, Authors and Artists for Young Adults and Shakespearean Criticism.

Cengage Learning

Rights Acquisitions Account Manager

- Learned about text and image copyright laws and the company database, Cengage Rights System (CRS) in Filemaker Pro•Assisted Global Permissions department with various projects including obtaining permissions•Reviewed and deciphered contracts and recorded rights in CRS•Worked closely with vendors, publishing companies and authors to obtain permissions •Self proclaimed "copyright detective," able to locate almost any copyright holder globally•Skilled trainer, efficiently trained a new intern to take over this position

Intern

<a href="http://www.addmarketing.xn--com-up0a">www.addmarketing.com•</a> Promoted movies on campus for entertainment companies including Paramount and Fox increasing viewer ship and revenue

A.D.D. Marketing

Contractor

<a href="http://sportsillustrated.cnn.com/sioncampus/%E2%80%A2">http://sportsillustrated.cnn.com/sioncampus/•</a>      Team leader, responsible for supervising marketing plans created by a team of eight people •      Promoted and advertised for various Sports Illustrated clients on MSU’s campus. •      Participated in surveys and panel discussions•      Reported on trends and campus-wide activities•      Advised on student preferences, student opinions and student purchasing patterns•      Distributed promotional products to classmates and peers•      Aided in the execution of Sports Illustrated on Campus programs and events•      Worked with brands such as <a href="http://SIoncampus.com">SIoncampus.com</a>, Old Spice, Nike, Apple and Fan Nation.

Sari Zimberg