Natalie Wilkins is a seasoned senior marketer with a proven track record of success in developing and delivering multi-channel campaigns across various international territories. A strategic and highly motivated leader, she has significant experience in building strong relationships with internal and external stakeholders across diverse industries such as media and retail. She has exceptional skills in audience engagement and brand growth, delivering commercial successes through her intuitive understanding of audiences. With experience in leading and motivating teams, she drives business success through their critical input.

Natalie has worked with a number of established companies such as NBCUniversal Media, Amazon Prime Video, Bauer Media, and Bumble. Her most notable projects include being instrumental in the successful delivery of EMPIRE'S Star Wars campaign generating a 66% uplift in mag sales, and GRAZIA x Facebook, which achieved a 36% growth in page likes. She is also one of the driving forces behind the development and launch of The Debrief, a digital-first media brand for Gen Z/millennial females. Natalie has won various industry awards such as the PPA Digital Award for Innovation of the Year and a British Media Award for Launch of the Year.