LaMont Price is a digital marketing and recruiting expert with over two decades of experience optimizing and analyzing customer experiences to increase ROI. He first gained attention as a 13-year-old paperboy who transformed a poorly performing route into one of the most lucrative in the neighborhood, using a simple attention-hacking tactic that he has since honed and expanded upon. Price's specialties include PPC advertising on platforms like Facebook and search engines, SEO, lead generation, and talent acquisition/recruiting. He has worked as a Sr. Diversity Recruiter at Tenable and held various roles at other companies, including Applied Network Solutions and SAIC. Price is also skilled in creating resumes and LinkedIn profiles that showcase a candidate's unique qualities and benefits. His influences include advertising legends like David Ogilvy, Gary Halbert, and Dan Kennedy. Price studied at the University of California, Davis.