Winnie Chen-Head
Winnie Chen-Head
Winnie Chen-Head is a highly experienced business leader with a focus on business transformation and digital innovation strategies. With over 19 years of experience in various industries, including mobile telecommunications, marketing agencies, and tech startups, she has honed her abilities as a builder, change leader, and fixer. Chen-Head has held key roles throughout her career, such as Head of Marketing for AirAsia X and ZALORA Malaysia, Group CMO at Asian Room Service, and most recently, General Manager of Marketing & Business Development at Fave Malaysia. In her current position as Head of Product, Strategy, and Innovation at Mindshare Malaysia, she leads client strategy and digital thought leadership, communication planning, and media partnership and product innovation.
Chen-Head's educational background includes studying marketing at the Chartered Institute of Marketing. Her professional experience encompasses expertise in new business innovation, digital transformation, marketing strategy planning, and growth leadership. In summary, Winnie Chen-Head is a highly skilled and experienced business leader with a track record of success in leading companies through transformations, with a specific focus on digital innovation.