Nils Gerlant Veenstra is a seasoned business professional with over 20 years of experience in corporate strategy, business development, and foreign direct investment. A dual citizen of the Netherlands and the United States, Nils has worked extensively in Europe and North America, building out start-up companies in both the internet and high-tech industries, as well as co-founding companies in various countries.

Nils is currently the Chief Strategy Officer at AMbrace, where he is focused on accelerating the market adoption of additive manufacturing on an industrial level. Additionally, Nils has spent time in blockchain and events, where he was the Global CEO of New Alchemy, the premier blockchain development company in the world. He also founded BECON, a global and cross-sector platform for collaboration, networking, explaining, and advancing blockchain methodologies and solutions.

Nils has experience in various industries, such as retail, government, sports, and event and ecosystem development. He developed a nationwide retail strategy for a large electronics manufacturer in the US, assisted North American companies with setting up operations in Europe on behalf of the Dutch government, and worked on marketing and commercial strategy for Ireland's oldest and coolest professional football club. He has also created platforms for innovative technology companies from both sides of the Atlantic to enhance their international marketing strategy with a focus on marketing innovation, data analytics, sports technology, innovation in financial services, energy, and sustainable and digital urban development. He has organized industry events throughout Europe in the marketing/advertising tech, sports analytics, fintech, energy, cleantech/smart city fields.

Nils is an alumnus of the University of Groningen Business School (UGBS) where he studied law and also attended Tilburg University. He has held various roles throughout his career, including being a Founding Member at Blockchain Investors Consortium (BIC), Strategic Advisor at Trecento Blockchain Capital, and Director at DDM Alliance (Data-Driven Marketing).