Reid Sheldon is a marketing professional with a strong background in digital marketing and brand building. With a degree in Business Administration and Marketing from California State Polytechnic University-Pomona, Sheldon started his career as an intern at Volcom Entertainment and worked his way up to become the Head of Global Digital Marketing at the same organization.

Throughout his career, Sheldon has gained extensive experience in the music and fashion industries, leading global digital marketing campaigns for Volcom, a prominent skateboard and surfwear brand. His expertise lies in leveraging digital media channels to promote brand awareness, build targeted audience personas, and create engaging content that resonates with consumers.

Sheldon's role at Volcom involved directing the brand's music marketing initiatives, including securing endorsements and sponsorships from prominent musicians and collaborating with industry influencers to promote the brand. Sheldon's leadership, creativity, and strategic thinking have contributed significantly to Volcom's brand recognition and growth.