The Art Institutes

Sessions School of Design

Northwestern State University

Marketing Strategy | Project Management

nVision Global Technology Solutions, Inc.

Digital Stratagist

Self-employed

Digital Marketing Consultant

Developed and managed all digital and integrated marketing strategies including, paid search, SEO, email marketing, web content and design, Facebook & Instagram Advertising, budget management of 24 rooftops at an average total budget of $20k per month. 
Developed from scratch each store’s dynamic Facebook Ads while increasing site traffic and lead generation by up to 30%.
Developed from scratch the email marketing & automation plan, design and deployment increasing lead generation by as much as 25% per month. Developed weekly reporting to all clients.
Managed and coordinated the internal and external resources needed for our clients’ marketing campaigns (i.e. designers, programmers, developers, vendors).
Managed assigned project schedules and meet deadlines and budgets.
Daily management of digital teams while encouraging career advancement through trade shows, online education and outside volunteer opportunities.
Ongoing research of industry best practices and trends, and updating clients and management team with findings.

Formation Advertising

Digital Marketing & Client Support Manager

Built responsive website designs using HTML, CSS & Javascript based on client briefings. 
Developed responsive html email marketing templates and planned campaigns.
Created design concepts for multimedia projects including, brochures, websites, emails, logos.
Met with clients and handled customer service and customer training for our custom Puremanager CMS.

Kapp Koncepts, Inc.

Web Developer / Customer Service

Maintained and debugged website issues. 
Designed, programmed and maintained all agency events websites and client websites.  
Created, coded, and managed all event, agency and customer email campaigns. 
Implemented SEO and SEM campaigns and analyzed PPC and organic results for each campaign, modifying campaigns as each campaign required based on analytics and performance. 
Reviewed web stats and monitored analytics in order to keep a pulse on each website's overall business health.

Webmaster at Action Marketing

Web design & programming, brochure, letterhead, logo, business card, web and package design. Video production, post production, DVD authoring and design, CD & DVD package design and manufacturing.
Clients include: Vervago, The MIH Team, Aims & Associates, Inc., Media Group, Inc., Placemakers, Dr. Wayne Suway, Allsouth Environmental Services, Jackson County Psychological Services, P.A.

Web Design and Development / Digital Media Solutions

Web and Graphic Designer and Developer  / Digital Media Solutions

Hired, trained and managed a 3 shift, around the clock staff of fifteen video technicians.
Administered all purchasing and inventory of raw materials from vendors worldwide within assigned budget of $250k.
Scheduled daily with clients, potential clients and vendors to ensure deadlines were met.
Coordinated production schedules with different company departments to accommodate RUSH orders, production changes and various shipping requirements.

Joey Craig