Lisa Ulrich is a skilled Director of Market Development with a Bachelor of Science in Communication and Public Relations from Illinois State University. Her professional background includes vast experience as a National Account Executive at GENEX Services, Inc. and Intracorp, where she specialized in technical sales and account management. Her expertise extends to the healthcare and insurance industries, where she worked as a Director of Technical Sales at Paradigm Management Services. Currently, she serves as the Director of Market Development at the Shirley Ryan AbilityLab, where she leads market expansion efforts. With her communication background, Lisa Ulrich is a natural leader with a keen sense of strategy and customer engagement.