Charles Porch is the Vice President of Global Partnerships for Instagram, where he has been instrumental in growing the platform from 30M to over 1B users in just nine years. With a Bachelor's Degree in International Development, Charles has worked with some of the most influential people, properties, and events around the world in categories such as entertainment, music, fashion, sports, news, media, and the creator space.

Throughout his career, Charles has made a significant impact on the music and social media industry, having worked previously for Facebook's Music and Entertainment Partnerships team and Strategic Relationships at Ning. He began his career at Warner Bros Records, where he helped musicians navigate the world of technology.

Charles is known for his vast experience in product development, adoption of Instagram products, and building relationships with high-profile clients such as Beyoncé, NBA, fashion weeks, Olympics, and the Pope. His contribution to the growth of Instagram, introduction of new products such as Feed, Instagram Stories, Reels, Live, Branded Content, IGTV, and Instagram Shopping has established him as a digital marketing guru.