Gunnar Ehrnborg

Gunnar Ehrnborg is a highly experienced statistician with 25 years of experience working in the field. He has devoted 20 of those years towards consumer behavior analysis, making him an expert in the field. With a Master's degree in Statistics and a Bachelor's in Economics, he has acquired the necessary knowledge and skills to conduct data analysis, consumer segmentation, and organize data structures. Ehrnborg's professional experience comprises several roles, such as Chief Statistician and Senior Expert Consumer Behaviour Analyses at Ericsson's ConsumerLab, where he led a team of statisticians. He has also worked as an Advisor at the Ministry of Finance, a Senior Methodologist at Statistics Sweden, and managed his consultancy firm, Ehrnborg Statistik o Data. In all roles, he has demonstrated the ability to handle large amounts of data and extract meaningful insights to inform business decisions.