Amy Adams is an accomplished marketer with experience in various industries such as CPG, telecommunications, retail, QSR, and travel. She has a strong educational background, having studied Marketing Major with a Finance Emphasis at the University of Iowa. Her expertise lies in personalization, investment, channel planning, and digital activation. Adams has held several high-level roles in several companies, including being a former EVP, Group Director at Starcom, former General Manager at Piece, and currently serving as the Global Head of Personalization at McDonald's. She brings extensive experience and knowledge to any organization she works with, making her an invaluable asset in the industry.