Alex Garcia is an accomplished Account Director with a wealth of experience in the internet industry, particularly in digital strategy, digital marketing, social media, and ad exchanges. With a Bachelor of Business Administration in Finance, International Business, and Marketing from the prestigious Florida International University - College of Business Administration, he has built a strong professional background in various organizations. Alex previously held the position of Head of Programmatic Sales and Development at Medula and was a Programmatic Business Development and Sales specialist at TERRA. Moreover, he worked as a Global Partnerships Terra USA & Latam / EzTarget Media at TERRA, Market Analyst at Titan America, and College Program Intern at The Walt Disney Company. In his current role as Account Director - LATAM at Rubicon Project, he has demonstrated repeatedly his communication and negotiation skills by effectively meeting the needs of his clients and the industry at large.