Donna Arriaga is a highly accomplished and versatile professional with a diverse background in fields such as culinary arts, electrical engineering and computer science, social work, and psychology. She earned her Culinary Arts degree from the Western Culinary Institute and went on to study Electrical Engineering and Computer Science at the University of Iowa. After this, she pursued a Master's degree in Social Work and studied diffusion of innovation and organizational culture change at Portland State University. She also holds a Bachelor's of Science in Psychology from the same university.

Throughout her career, Arriaga has held leadership positions in various organizations, including UnitedHealthcare, where she serves as the Sr. Director of Governance and Optimization. Her previous experience includes directorial roles at PMX Agency, where she oversaw nonprofit strategy and digital strategy, respectively. She has also worked as a Senior Inbound Marketing Strategist at Denamico Inc. and as a Manager of Online Fundraising & Web Strategy at National 4-H Council. She has consulted on social media and digital literacy at OASIS and helped develop digital communication strategies and grant writing at Cedar Sinai Park. Her research work includes being a Program Analyst for Cedar Sinai Park and a Research Associate at Volunteers of America / Portland State University.

Arriaga is an expert in strategy development, program management, and optimization across various industries. She specializes in nonprofit strategy, digital marketing and communications, inbound marketing, and online fundraising. Her skills also include organizational culture change, diffusion of innovation, grant writing, and qualitative research. Arriaga is passionate about helping organizations achieve their goals by implementing effective strategies and programs that drive growth and promote social change.