Sofie Van Vaerenbergh is a highly accomplished marketing and communications professional with extensive experience working for internationally recognized brands like L'Oréal. With a Bachelor's in public relations and a Master's in marketing management and communication science, she is well-equipped to deliver results, develop strategy and innovate in the digital marketing realm. Her career highlights include media management and digital marketing roles, where she honed her skills in digital media, data acquisition, online marketing consulting, and analytics. At L'Oréal specifically, Sofie led media campaigns as the Media Manager for Benelux, managed online and digital media for their luxury line, and analyzed conversion rates as an e-business analyst. She is also the former owner of WebFox, and a former foreign student mentor at Ghent University, where she likely cultivated her talent for interpersonal communication.