James Griffiths

James Griffiths, a seasoned executive with extensive knowledge of the TMT sector and ecommerce, is the VP Commercial of Ascential Alternative Data, a well-known FTSE250 firm providing alternative data to investment firms. With a Master of Business Administration degree from Warwick Business School, James leads a team that tracks 600 ecommerce retailers and thousands of brands to provide weekly YoY trends of pricing, discounting, and product availability across a wide range of consumer goods. His expertise in alternative data is also supporting research on individual stocks/categories and being employed for inflation inputs, making him a valuable asset in the investment industry. Before joining Ascential, James served Pitney Bowes, where he held various positions, including Business Development Director, Sales Consultant, and Field Sales Director, and worked at Lyreco as a Sales Executive, showcasing his ability to adapt to diverse corporate environments.