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Kim Rosengren

Chief Marketing Officer at Sentrics
Scottsdale, Arizona
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Kim Rosengren

Chief Marketing Officer at Sentrics
Scottsdale, Arizona
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Kim Rosengren is a seasoned healthcare marketing executive with a track record of driving growth and transformation in private-equity owned IT companies for over a decade. With a BA from the University of Colorado Boulder, an MBA/TM from the University of Phoenix, and an Executive Program from Harvard T.H. Chan School of Public Health, Rosengren brings a unique blend of conceptual innovation and strategic execution. Her expertise includes market and product strategy, go-to-market planning, customer experience, sales enablement, M&A analysis, and brand development.

Rosengren has a proven ability to make market leaders, create new markets, and accelerate sales. She has launched sophisticated demand generation programs and sales tools that shorten the sales cycle, and expand the size of deals using a proprietary model called Contact2Contract. Her ability to build mindshare and generate leads has led to significant business growth and value creation for her clients.

Rosengren's notable achievements include repositioning a provider organization as a multi-solution leader that changed the way care is coordinated, launching an online social networking, gamification and healthcare solution that changed the healthcare experience for 30,000 consumers in 31 days, and leveraging healthcare reform to build innovative, thought leadership content and lead generation programs that drove a 9-month $175M pipeline.

Rosengren has held executive positions in several healthcare IT companies, and advises companies on marketing strategy and execution. She has also spoken at national conferences and is recognized as a thought leader in her industry. Rosengren's collaborative leadership style, combined with her technical expertise and marketing ROI focus, make her an asset to any organization.

This public profile is provided courtesy of Clay. All information found here is in the public domain.