Brian Basinger, a Certified Public Accountant with an MBA, is an expert at uniting the worlds of accounting and operations. Specializing in uncovering financially-profitable insights to eliminate operational deficits efficiently, Basinger has an extensive consulting background with CEOs and entrepreneurs alike. He founded Basinger CPA, an accounting firm specifically designed for entrepreneurs and advertising agencies. Basinger has spent nearly ten years delivering data to provide leaders with visibility regarding their firm's overall health, improving business management and eliminating inefficiencies with a focus on profitability. He has implemented various data reports to identify expenditure distributions, profitability, and labor costs, enabling agencies to improve customer services proactively. Basinger has also helped agencies document procedures and streamline operational workings, maximizing the value of their businesses for successful exits.