Burleson Smith is a seasoned product marketer with a diverse background in SaaS technology companies. Armed with years of experience in direct sales and campaign messaging, he is skilled in interpreting customer journeys, buying cycles, and product adoption/usage likelihoods. Mr. Smith is a Vanderbilt University alum who also earned an MBA and an MPAff from the University of Texas at Austin.

Before joining Zendrive, where he serves as a Product Marketing Manager, he worked for FileStride, Civitas Learning, POLITICO, Hill+Knowlton Strategies, Public Strategies, Inc., and other organizations.

In his roles, Mr. Smith has worn many different hats, from product strategy and sales to government relations and campaigning. He excels at startup environments and enjoys being a multi-faceted team player.