Anand Dawson is a highly skilled User Experience (UX) strategist with over 14 years of industry experience. He has worked with a variety of leading products and online brands that are accessed by millions of users worldwide. Throughout his career, Anand has established himself as an expert in design thinking, distilling complex ideas into elegant and intuitive experiences that have significant business outcomes. He is an active member of AIGA and TiE Delhi and is passionate about exploring long-term UX opportunities that seek to influence business outcomes positively.

Anand's diverse background in defining UX strategies, building UX teams, and conceiving experiences cuts across different sectors, including jobs, travel, ecommerce, education, real estate, entertainment, and healthcare. He has worked on various projects, including mobile sites/apps, portals, productivity software, social networking, messaging, and more, delivering elegant user experiences by integrating UX concepts, interaction models, design grids, wireframes, process flows, and personas. He has also driven competitive UX audits and usability research and built UX studios, leading UX designers/visual designers to create refined user experiences while collaborating with cross-functional teams.

Anand has analyzed consumer insights, identified new opportunities, and helped businesses diversify revenue streams. He is proactively exploring the challenges of designing for voice and conversational design, with a particular focus on where voice creates new business opportunities. Anand is a highly skilled practitioner in User Experience and Information Architecture and has worked with several high-profile clients, including Shine mobile site/app, Embibe, HT Campus, Hilton, Cisco, Airtel, Opodo, and Moët-Hennessy.