Rick Kwok is a seasoned digital commerce expert with an impressive 32-year career in IT, specializing in e-commerce solutions for various industries. Throughout his career, he's worked with both SMEs and corporate clients such as Woolworths and Staples, among many others, and has significantly contributed to the FMCG industry's growth. He's a highly analytical professional with a sharp eye for detail, passionate about effective customer engagement, and business transformation through digital commerce. Rick's diverse expertise includes various e-commerce platforms such as hybris, Salesforce Commerce Cloud, BigCommerce, Shopify Plus, Magento, and more. As a Digital Commerce SME, Rick takes charge of the full project lifecycle, starting from strategy development through delivering successful project outcomes with a primary focus on ensuring business and customer engagement. He's a graduate of lancing College and the University of Exeter, where he holds a BSc in Computer Science/ Mathematical Statistics.