Jesse Cole, founder of Fans First Entertainment, has made quite an impact on the world of sports and business with his unconventional approach. The Savannah Bananas team, owned and operated by Cole, has welcomed over 1 million fans to their ballparks and has been featured on major news networks like CNN and ESPN. The team has received numerous accolades, including Organization of the Year and three CPL Championships. Under Cole's leadership, the Bananas have sold out 32 straight games and have a waitlist with thousands of eager fans.

Cole is not just a sports entrepreneur, but also a motivational speaker and author of the book "Find Your Yellow Tux - How to Be Successful by Standing Out." Cole has been invited to speak at events around the country, inspiring audiences with his unique and innovative philosophy. His mantra is "Whatever's normal, do the exact opposite," and he encourages businesses to stand out and be different in order to succeed. Cole's belief in loving your customers more than your product and loving your employees more than your customers is the key to creating a successful business.

Cole is active on his website and social media, regularly sharing blogs and videos about standing out, being different, and finding success. He believes in creating attention and going against the norm to make waves in the business world.