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Haukilahden lukio

Data-driven marketing communications at Neste / Team Lead, Content Marketing & Channels / Work life Blogger at Oikotie Työpaikat

Espoo, Southern Finland, Finland

Building Neste's thought leadership on strategic themes with inspiring and relevant content in channels that create exceptional end user experience globally together with my team. Creating processes that support global content creation and publishing, that are building Neste's thought leadership and brand perception. Main responsibilities:- Lead proactive and data-driven content creation on strategic communications themes globally- Lead channel development & management based on data & insight  - Develop online customer journeys & content paths and measurement strategy

Neste

Team Lead, Global Content & Channels

Responsible for the Communications of Neste's Marketing & Services business area

Communications Manager, Marketing & Services (acting)

I work at Neste Oyj as a Digital Communications and Marketing Manager, responsible for global online channels and their development together with my team. Developing data-driven communications and marketing to support our strategic goals as a company is my priority at the moment.

Digital Communications and Marketing Manager

Both internal and external communications were my responsibilities at Fonecta. With a small but fierce communications team we managed wide range of different stakeholder communications – basically this included everything in comms you can imagine in a company that employs 900 and serves both companies and consumers. Social media, PR, employer branding and internal communications projects all were near to my heart.

Fonecta Oy

Communications Manager

I was responsible for Fonecta's social media presence and strategy. This included for example community management, content and social media strategy, advertising and measurement in social media, campaign planning and execution, social media training for colleagues and customer service department and implementing customer service into Fonecta's social media channels. I was also responsible for employer branding for Fonecta.

Social Media Producer

I worked as Social Media Producer for Sanoma Media Finland's online brands such as Oikotie, <a href="http://Huuto.net">Huuto.net</a>, MSO and Hintaseuranta. Responsibilities included social media strategy, community management, content planning and creation, social media advertising and measurement. Founder of Työkyöpeli recruitment blog for Oikotie Työpaikat.

Sanoma Media Finland

Producer

Communications and online marketing responsibilities for event production company - especially social media and PR activities. Also planned and executed "YritystapahtumaTrendit 2014" research on event planning trends in Finnish companies: <a href="http://www.marmai.fi/uutiset/kolmannes+yrityksista+haluaa+somea+tapahtumamarkkinointiin/a2187568">http://www.marmai.fi/uutiset/kolmannes+yrityksista+haluaa+somea+tapahtumamarkkinointiin/a2187568</a>

Eventforum

Communications and Marketing Manager

Planning and implementation of marketing communications for online recruiting service <a href="http://JustRecruitMe.com">JustRecruitMe.com</a>. Main responsibilities and tasks included: social media strategy & dialog, media relations & PR, recruiting communications and employer branding, customer relations, online communications and text production, project management and cost reporting, product and website development.

JustRecruitMe

Project management and consultation in investor relations projects: annual reporting, corporate responsibility reporting, interim reporting and online communications.

Miltton Oy

Communications Consultant

Product launch project management: website development, media relations & PR, product launch arrangements, social media dialog, photo shoot arrangements.

Powerkiss

Communications Coordinator

Food related website development project.

Mealbo Ltd.

Founder

Project management and consultation in investor relations projects: annual reporting, corporate responsibility reporting, interim reporting, publications and magazines, web projects and text production.

Paula Narkiniemi