Ian Reed is an accomplished Senior Product Manager with a vast repertoire of experience in product management, product marketing, and general business management. Ian has spearheaded numerous consulting projects, product deliveries, and product and service company assignments, including apps and consumer products, mobile devices, telecoms/IoT infrastructure and services, and semiconductors. With a hands-on and effective approach, Ian has managed software and hardware development teams, used Agile/Scrum and Structured (Prince-based) methodologies for project delivery, and has been successful in turning around declining sales by focused strategic thinking and product positioning.

Ian's deep technical and commercial knowledge of mobile, wireless, telecoms, embedded systems, and consumer electronics has been instrumental in growing EMEA business from $50M to $150M in under 3 years. Formerly working as a Senior Product Manager at Sero, Ian has held significant roles in Keyloop, Airspan Networks, Sensus (a Xylem brand), Intel Corporation, Mirics, DragonWave Inc., Novatel Wireless, IP Wireless, PA Consulting Group, and Motorola. Additionally, Ian's exceptional project delivery, product strategy, product life cycle (PLC) management, portfolio management, mentoring, and business process re-engineering skills have given him the edge he needed to become a successful Product Champion with an eye for detail and a passion for customer satisfaction.