Tineke Madgwick is an accomplished marketing professional with over 15 years of experience in the VMSH, beauty and personal care industries. She has an extensive marketing expertise and has worked for both large multinational subsidiaries and local distributors, gaining a unique approach while creating marketing strategies. Tineke has developed and implemented successful marketing strategies that have brought measurable growth to the brands she has handled. Tineke got her degree in Bachelor of Communication Studies from the University of Waikato and a certificate in Direct Marketing from the Marketing Association of New Zealand.

She has worked at Swisse Wellness as a Marketing Manager, at BDM Grange as a Senior Brand Manager, at Ego Pharmaceuticals as a Senior Brand Manager, at BDM Grange as a Group Brand Manager, at L'Oreal as a Product Manager, at Trimex as a Senior Brand Manager, and at Coty as an Assistant Brand Manager.