Elisabeth Greitschus is an accomplished marketing professional with extensive experience in software, medical technology, and automotive industries. Her expertise includes leading marketing teams, scaling performance marketing campaigns, and controlling marketing activities based on success data. She brings over eight years of B2B marketing experience and has held roles such as Marketing Communication Manager and Head of Marketing for various organizations. With a focus on EMEA markets, she has successfully managed 6-digit budgets and generated leads through targeted marketing campaigns. Elisabeth holds a Master of Arts degree in General Management from Steinbeis Hochschule Berlin along with several digital marketing certifications.