Joseph Graceffa is a visionary creative director and brand evangelist with an impressive background in conceptualizing and implementing powerful branding, storytelling, and design for startups and Fortune 100 companies. With a Bachelor of Fine Arts in both Product and Industrial Design, Joseph is a multi-talented designer and leader with deep expertise in crafting compelling content and working across multiple platforms to deliver sustainable results.

Joseph's core competencies include brand development, creative direction, concept development, digital UX design, interaction design, prototyping, human-computer interaction, and qualitative and quantitative research. He has worked for prestigious organizations such as PepsiCo, Frito-Lay, IDEO, VSA Partners, and IA Collaborative, where he held leadership roles and brought creativity, design thinking, and innovation to the forefront of the business.

As the Owner and Creative Director at Joseph Graceffa Design, Joseph brings his extensive experience and expertise to help companies communicate their brand message and create memorable experiences for their customers. On his website, Joseph showcases his work, which spans across various industries, from consumer products to healthcare, technology, and hospitality.