Ramel Kabbani is a passionate business innovator and brand strategist with extensive experience in marketing consultancy. As the Founder and CEO of California-based Fluence Brands, Ramel embodies the company's ideas of "flow" and "magic", turning them into practical approaches that deliver creative solutions grounded in insight and crafted with elegance. Ramel has also held executive positions in other reputable organizations such as Landor Associates and FutureBrand, among others. He studied mathematics at Aleppo University before obtaining an MBA with a focus on business administration, management, and international business from Hult International Business School. Ramel is an expert in transformational ideas, design, and orchestration of communications, programs, and experiences that flow seamlessly across multiple channels, platforms, touchpoints, and borders.