Rachael Morris is a seasoned marketing strategist with over a decade of experience in managing global clients' campaigns and building out their analytics. From Expedia to Dyson, Rachael has coordinated the teams running campaigns and built out their analytics to support informed decision-making. She is a natural leader with extensive experience in managing large teams and has overseen growth from 8 to 120 employees while maintaining morale and the quality of output. Her cross-functional experience across six different areas of business has enabled her to provide valuable insights and informed company strategy. Rachael is passionate about coaching and supporting entry-level team members up to team leads to maximize productivity and potential. She has previously held positions such as Director of Operations at Element Human and Head of Optimisation Strategy at Infectious Media.