Richard Berman is a publicist, promoter, and PR practitioner with extensive experience in generating nationwide publicity for clients across all media channels. He started his career as a Communications Intelligence Specialist in the United States Army and later pursued his passion for journalism. Richard worked as a News Editor and Segment Producer for NBC News and NBC Universal before founding his own PR firm, Berman & Associates. He specializes in branding, crisis communications, social media, news releases, feature articles, and media training.

Richard has a deep understanding of the process by which publicity is turned into news. His previous roles as a news editor and producer have helped him establish strong relationships with various media outlets, including AP Radio, CNN, CNBC, FOX, NPR, and Bloomberg Television. He has also placed articles in Forbes, The Wall Street Journal, USA Today, and many other publications. Richard's network and extensive experience in media management give him an edge in positioning client stories to appeal to print and broadcast journalists.

Richard offers workshops and training programs in content development, viral marketing, media coverage, web content, and copyrighting. He has successfully promoted customer success stories and placed trade articles to energize clients and create buzz. Richard understands that most people are publicity illiterate and offers consulting services to help clients get major coverage and generate positive publicity at a fraction of the cost of PR agencies.