Yogesh Rane is a seasoned business research and consulting professional with a wealth of experience across various sectors including automotive, telecom, IT, food, and industrial. He has a strong track record of delivering end-to-end project execution from proposal writing to presenting findings, with a particular focus on feasibility studies, new product development, concepts and product testing, and customer satisfaction studies. Yogesh's extensive experience includes handling high-profile projects such as the Bhopal Smart City Citizen Engagement Project, with the study's findings contributing to building a proposal to the Ministry of Urban Development, resulting in Bhopal being part of the top 20 smart city proposals. He has also successfully managed dynamic and static car clinics for pioneering transmission technologies and features development. His other areas of expertise include competitor mapping, brand health measurement, and tracking studies, pricing studies, usage and attitude studies, and advertisement testing. Yogesh has held various roles such as Senior Consultant at Ugam, Account Director at Kantar IMRB, and Research Manager at Ugam, and Senior Industry Analyst at Frost & Sullivan, among others. He is trained in electronics engineering and has a postgraduate degree in Marketing and Operations.