Dakota Laurin

Dakota Laurin is a dedicated, resourceful, and adaptable young professional with a diverse background in securing, executing, and evaluating brand partnerships, large-scale event operations and management, marketing & communications strategy development, and talent management.

Education-wise, Dakota studied Certificate of Strategic Public Relations at the University of Toronto, Sports Industry Essentials at Columbia University in the City of New York, and Honours Bachelor of Arts in Global Affairs with a focus on Peace, Conflict, and Justice Studies and Sociology at the University of Toronto.

Currently, Dakota serves as the Manager of Business Development & Strategy at SBX Group, leveraging expertise from past roles including Marketing & Partnerships at Feeling Lucky Inc, Director of Marketing & Business Development at Hoops 4 Hope, and Executive Director (Interim) at Hoops 4 Hope. Dakota also held positions such as Client Services Coordinator at Benevity, Business Development Coordinator at Hoops 4 Hope, Summer Intern at Native American Resource Partners, LLC, Marketing Associate at GMR Marketing, Summer Intern at Blake, Cassels & Graydon LLP, and Marketing Associate at University of Toronto.