Natalie Zensius is an accomplished B2B Marketing Communications Strategist with over 15 years of leadership experience in marketing communications and general management across various industries in the U.S. Her expertise lies in developing and implementing strategies to help small to medium-sized businesses differentiate themselves, stay top of mind, and sell their products and services to their ideal customers through brand positioning, reputation management, and integrated marketing campaigns.

As a skilled communicator, Natalie has a passion for using her skills and experience to help B2B/B2B2C organizations in the financial services sector. She has a proven track record of building high-performing teams, strong vendor relationships and has experience in marketing planning and measurement, sales activation and enablement, spend management, corporate communications, and public relations, leveraging the right messaging across paid, earned, shared, and owned media.

Natalie's extensive skill set includes marketing communications, branding development and management, team building and engagement, creative production, public speaking, and vendor management. She also possesses a deep understanding of various marketing technologies, such as Google Apps and AdWords, Google Analytics, SEMRush, UberSuggest, Microsoft Dynamics, Salesforce, Adobe Creative Suite, Microsoft Office Suite, and more.

Apart from her professional career, Natalie also manages a 5-star rated vacation rental business in the foothills near Yosemite National Park, achieving SuperHost status quarterly since it opened in 2016. Recently, Conde Nast Traveler recognized her rental as one of the best Airbnbs near Yosemite National Park.

In summary, Natalie is an accomplished B2B Marketing Communications Strategist with exceptional communication, organization, and management skills. She has experience across various industries, a passion for financial services, and a proven track record of building high-performing teams, managing vendors, and creating impactful integrated marketing campaigns.