Academia de Studii Economice din București

Product Strategy at Modus Create

Bucharest, Romania

Modus Create

Principal Consultant, Product Strategy

Member of CNTD (The National Council for Digital Transformation), an advisory council for the Romanian Authority for Digitisation (ADR).

Autoritatea pentru Digitalizarea României

Council Member

Startarium

Business Mentor

Working with international clients to effect transformational change through a collaborative engagement model that focuses on strategy, product design/build, user experience, agile culture, and process change to accelerate their response to digital disruption.

Senior Product Strategist

Advising on product strategy at BSH Future Home Accelerator by Techstars (<a href="https://www.bshaccelerator.com">https://www.bshaccelerator.com</a>

Techstars

Startup Mentor

Sr Product Manager, Technical Solution Team at E.ON Deutschland. Developing a smart home gateway & energy data platform.Coordinated 3 workstreams and cross-functional teams:- Voice Assistant product definition and execution. Embedded local-only voice assistant + Alexa. Continuously refining the features, prioritising, aligning with the business’s needs, product USP and the user benefits. Wearing the PO hat in the SCRUM team.- FieldTest and Beta validation program coordinator. Pre-market validation, supporting the overall product definition by running qualitative and quantitative tests. Led a cross-org team, including Product Design, CI/CX, Legal and external agencies.- Tools and internal processes. Leading and championing the adoption of Product Management framework process.

E.ON

Senior Product Manager (IoT & SmartHome)

Mobile product developmentDefining the mobile strategy and align it with the omnichannalisation initiative for the biggest IT&S retailer in Romania- I defined the mobile strategy for the retail segment with two KPIs: rise the mobile conversion rate from 27% to 35% and improving the recurrent orders by 20%- I reshaped the omni-channel strategy, filling the gap between online and offline stores.- I defined the development plan, requirements and specifications with a timeline for 8 months rolloute-wallet, GTM strategy phyre is a e-wallet app that supports contactless payments, loyalty cards and P2P transfers. I created the GTM plan for launching on Romanian market

Universalabs

Product Strategy Consultant

Woogie is an educational voice assistant for children. An Alexa for kids built upon an alien story, created together with a stellar team of 16 software engineers, marketers and content creators. Woogie sits at the intersection of three markets: smarthome, education and voice.Responsibilities, roles, achievements:- Main co-founder, Chief Product- Led the product, full startup journey → idea validation, prototype, MVP, accelerator programs (Bucharest & London), PMF discovery, execution - Built and inspired a team of 16 → vision, culture and tactical implementation. Hire, onboard and motivate people in a financial unstable environment.- Direct management of development team → for 6 months, until a technical co-founder joined the teamMore details about the journey here: <a href="http://bit.ly/woogie-expTechnologies">http://bit.ly/woogie-expTechnologies</a>: Python, AIML, Caffe, NLP (NLTK), PyTorch, embedded

Woogie, The Alien

Founder, Head of Product

Switch Sports started as a distribution business for snow sports equipment. But a commercial brand came into game in order to shorten the distance to the customer. Switch included several business lines, all together grouped in a concept of making sport fun.Achievement:- grew Switch Sports from ground to the 3nd player in the alternative sports market in Romania.Responsibilities:- Build, manage and grow the brand portfolio. Product selection- B2B distribution partnerships, growing the network- Develop the retail concept for a youth, active and urban audience- Create and coordinate the e-commerce presence- Stock management system for warehouse, partners, online, brick & mortar- Integrate the digital infrastructure with partner network. Expose APIs- Co-creation of the digital assets. Brand management.Technologies & Tools:- Zoho CRM, Mailchimp- Google Analytics, Facebook Business Manager- Navision, Dynamic Web, microservices

Switch Sports

Managing Director

Freelance Self-Employed

Information Technology Consultant

Connex was the first and the biggest mobile operator in Romania. Connex became Vodafone Romania in 2006.- I defined the product specifications and technical architecture for the Mobifon’s enterprise CMS- I led the development team. I was the interface between the business and the product- I have coordinated the maintenance plan, with constant and recurrent new feature rolloutsResponsibilities: technical lead, project management, identify and write specifications, acceptance tests, training.Main features: form/content separation, content syndication, role management, approval flow, delegation, light footprint, 99% uptimeTechnologies: MS SQL, C#, Java, XML/XSL

Mobifon SA

Project Lead / Product Development

WBT Solution is a company specialised in building custom e-learning solutions.Main clients: Lucent Technologies, AlcatelAs CTO I managed a team of on-site and remote developers. Responsible for both internal (dev team) and external communication (the client). Fill the gap between technical and non-technical people.Technologies: C#, .NET, Javascript, php, SQL, Flash ActionScript

WBT Solutions

XSnet was an ISP providing dial-up internet services in the early days of technological boom.I was the responsible for system setting up, server maintenance, infrastructure and operations.

Bogdan Coman

Bogdan Coman