Cyrille Labourel is a respected data-driven marketing leader with a strong track record of driving iconic consumer brands towards new business models. He excels in partnering with core business functions to create innovative go-to-market strategies and drive for flawless implementation. Cyrille's strengths lie in his ability to identify consumer insights and transform them into winning concepts that create breakthrough innovations. He is a seasoned marketer with strong analytical abilities and an international mindset. His specialties include brand management, multicultural marketing, alternate channels, new ventures, consumer goods, skincare, personal care, innovation, global marketing, product management, advertising, and digital marketing.

Cyrille holds degrees in marketing, communication, and brand management from ESSCA Ecole de management, Sciences Po, and the Wisconsin School of Business. He has held leadership positions at Merck and Johnson & Johnson, where he served as Global Commercial Head of the NuvaRing & Oral Contraception Portfolio, Global Marketing Director, Director of Global Marketing, Senior Brand Manager, Formerly MBA Intern, and Associate Brand Manager. Prior to his work with Johnson & Johnson, he served in marketing innovation roles at MMA Insurance and Company News (NYSE Euronext) before becoming the CEO of NETVALOREM.