Tara Skinner

Tara Skinner is a results-oriented merchandising professional with over 7 years of omnichannel experience and a passion for brand development. She has a track record of success in implementing strategies to enhance financial performance, increase market share, and deliver high-quality products to consumers.

Tara spearheaded a $6M chase strategy in response to the challenges posed by Covid-19, successfully growing the knits business from 9% to 26% of the women's division year-over-year. Her collaborative efforts with design, production, and planning teams streamlined lead times and facilitated a swift transition to products that aligned with market demands.

As the leader of True Hues, an inclusivity-focused sub-brand offering intimates, apparel, and accessories that celebrate skin tone and body diversity, Tara is projected to drive $20M in additional sales volume in 2021. Her innovative approach to merchandising has also led to a notable 30% increase in margin rate through strategic assortment adjustments, cost reductions, and targeted discounting strategies.

Tara Skinner pursued her education at Acalanes High School and obtained a Bachelor of Arts in Psychology from the University of California, Santa Cruz. Her professional journey includes roles at SEPHORA, where she currently serves as a Merchant, as well as previous positions at Banana Republic in various merchandising capacities. Tara's experience also spans roles at companies like zulily, Nordstrom, and Abercrombie & Fitch, where she honed her skills in retail management, buying, and customer service.