Quantic School of Business and Technology

HEC Montréal

Concordia University

Marianopolis College

Key Account Manager at Pirelli Tire Canada  -  MBA Candidate at Quantic

Montréal, Quebec, Canada

Founded in 1872 in Milan, Italy, Pirelli is a global leader in tire manufacturing, producing tires and services related for cars, motorcycles and bicycles, and has a particular focus on the high-value tire market.As Key Account Manager, I develop and maintain the strategic long-term relationship and outlook of our largest clients.As Market Analyst, I provide key insights and business analysis for all areas of the Canadian market.

Pirelli

Key Account Manager / Market Analyst

Groupe Del Vasto / Vast-Auto Distribution is a Canadian leader in the distribution, sales, and marketing of automotive parts. Operating the Auto Value, Mister Muffler, Auto Mecano, and OCTO Auto Service Plus banners.I managed projects on a range of strategic initiatives, including business development, operational improvement, and technology.Portfolio of projects included:- Re-design of sales & marketing function that accounts for 28% of revenues.- Major Ecommerce platform implementation with over 5M$ in forecasted additional revenue.- Executed the research, analysis, and implementation of an expense management solution (SAP) and Human Resources Management System (Ceridian).- Led market research and project coordination for digital strategy campaign.- Supported mergers, acquisitions, and joint-venture initiatives.

Vast-Auto Distribution

Project Manager

Canadian Tire Corporation banners include Canadian Tire, Marks, Sports Experts / Sportcheck, Helly Hansen, Canadian Tire Financial Services and more. I served industrial clients from automotive, construction, manufacturing, energy and other sectors within the Marks/L'Équipeur banner.Worked together with our district manager on the management of 13 stores with approximately $50M/year total sales and corporate accounts with revenues of $12M/year.Responsibilities included day to day operations, team leadership and business development of our corporate clients such as PepsiCo, Bell Canada and Bombardier.Led successful roll out of Canadian Tire MasterCard (Triangle) program within our district.

Canadian Tire Corporation

District Team Lead

Oversight of store staff, including team development and coaching.Maximizing profitability and meeting sales targets. Working directly with corporate accounts (B2B) and corporate sales managers for Marks Commercial.Product management, marketing campaigns, store logistics.Adhering to audit and compliance standards as per Canadian Tire Corporation.

Luciano Cifelli, M.Sc., MBA.

Luciano Cifelli, M.Sc., MBA.