Susan Kim is an experienced marketing professional with a focus on paid search and Facebook advertising. As the Chief Caffeinator at Digital Caffeine, Susan partners with under-staffed marketing directors to deliver measurable results and a clear return on investment. With a Bachelor of Arts from Harvard University, Susan has a diverse background in creative and marketing roles, including managing editor at AOL/Digital City San Francisco and creative director at Virtual Vegas/Prize Central/Vivendi Universal. She founded Susan Kim Consulting before moving on to Web Ad.vantage as a consultant. Susan prioritizes transparency and clear communication, and her clients have seen impressive results, such as dropping the cost per lead by $160 for a local university over a 6 month period.