Meet Manu Prasad, a full-stack brand marketer with over 18 years of experience in various sectors like lifestyle e-commerce, media, and fintech. With an educational background in marketing from the Goa Institute of Management (GIM) and prior work experience at companies like The Times Group, Myntra Designs, Urban Ladder, and Buttercups Intimates Pvt. Ltd among others, Prasad is a seasoned professional in brand strategy, digital acquisition, performance marketing, SEO/ASO, and marketing automation. As a Chief Marketing Officer at Scripbox, he leads and manages a mix of digital acquisition, brand and content teams. Apart from his professional pursuits, Prasad is also an avid blogger at manuscrypts.com where he muses on topics like food, marketing, pop philosophy, travel, books, AI, and more. Connect with him on Twitter/Instagram- @manuscrypts to know more about his work and personal interests.