Robby Towns is an accomplished professional and creative services expert with 18 years of experience in the music industry. He began his career as a Manager at KPMG, where he managed large-scale projects for a diverse portfolio of private and publicly held clients. He is a graduate of the University of Tennessee and has obtained a Master's degree in Music Business from New York University.

Towns founded NestaMusic in 2010, a consultancy, and has since worked with a host of clients including Columbia Records and the Music Business Association. He has also served as Mentor at Nashville Entrepreneur Center and as a U.S. delegate to Eurosonic-Noorderslag in the Netherlands on multiple occasions.

Towns has held several positions in the music industry, including Director of Digital Strategy for the Music Business Association and Director of Songwriter Relations at Spotify, where he worked with publishers and writers while developing successful business strategies in the music industry.

Towns has established a reputation as a strategic advisor and executive producer, with services such as label and artist services, marketing, and management. He launched GoodCopBadCop in 2019, a creative and artist services company that specializes in industry-focused services for artists, songwriters, and music professionals.